How to Audit Your Law Firm's Google My Business Listing in 3 Minutes
To be listed in Google's "snack pack," your Google My Business listing must be robust, and well-optimized with your core target keywords.
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Google My Business is one of the biggest drivers of local SEO success. If you want to appear in Google’s “snack pack,” your Google My Business listing must be robust, and well-optimized with your core target keywords.
During this stage of the local SEO audit, here are some things to look for:
- Do you have a GMB listing? If so, is it claimed and verified?
- Is all business information present and correct?
- Do you have multiple reviews and a high cumulative rating? Are you responding to reviews?
- Do you have appropriate business categories listed?
- Do you have images of the business?
- Have you created any GMB posts?
- Are you participating in the Questions & Answers section?
These are the core elements that make up a strong GMB listing.
Did you know? Branding Company's packages include tools, such as bFound, that you can use to manage your Google My Business page and centralize all of your practice's contact details so that they are consistent on GMB, Avvo, FindLaw, and more.
Eagan Heath of Get Found Madison, a member of Branding Company's affiliate program, audits his client's GMB business listings:
Want Branding Company To Do It All For You?
Because 84% of searchers skip paid ads and click on organic results, Search Engine Optimization is the base of every package we offer at Branding Company and includes complete Listings Management to ensure your contact information is consistently available across the internet.
We simply do not see a reliable, long-term digital marketing strategy that works without SEO. Your business needs to be on Page 1 of Google because 4 out of 5 consumers start the buying process online and 90% never see page 2. If you're not on page 1, you're losing customers to your competition.
To get started with Branding Company's SEO services, signup for a free needs assessment or simply request a 15-minute introductory meeting to discuss your company's online marketing needs.
Helpful Local SEO Tools
- Manage access to your GMB listing
- Yoast Local SEO Plugin
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